Kids Week
Branding / print design / collateral design / digital design / social media design / brochure design / out-of-home advertising / animation
Kids Week is an annual campaign run by Official London Theatre. For the month of August, kids go free with a full-price paying adult to a huge variety of top London theatre shows.
In 2022, I was tasked with a rebrand of the Kids Week visuals, bringing consistency and vibrancy to the campaign and creating assets that would be used year on year.
This brand was a huge success with both audiences, theatres and the internal team. In 2023, the team agreed we should use the same visuals to continue to build on this recognition.